REAL BELGIAN CHOCOLATE LUXURY FROM BAKEMARK UK

With the UK cookie market currently worth an impressive £36.2m and with £4.5m added to the category as a result of the rising product popularity in the last two years, the demand for delicious cookies is stronger than ever.

BakeMark UK’s Thaw Serve Premium Cookies provide the ideal answer for all retailers looking to target the growing cookie market with a cost effective and time-saving product.

The cookies come in two deliciously rich flavours- Triple Chocolate and Milk Chocolate – targeting impulse buyers with their tempting and indulgent appeal. Containing 30 per cent real Belgian chocolate, the American style cookies offer a soft-eat ‘freshly baked’ texture without the production time of bake-off products.

The cookies are available in packs of 48 and require only to be thawed and served for a delicious cost effective end product. End users have the flexibility to just defrost the amount of cookies needed to cater for their market, cutting down on wastage.

Helen Sinclair, Lead Category Manager at BakeMark UK says, “Our Thaw and Serve range continues to perform strongly in the current growing cookie market. The products provide luxury taste, but are ultimately very economical for end users that want to offer premium products without additional cost and complexity.”

Source: TNS Worldpanel data 52we 22nd Feb 2009

For further information: 0800 783 4697 or visit: www.bakemark.co.uk

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